Company Type

SEO Magic is a B2B software company that helps teams turn meetings into high-performing LinkedIn content, serving founders and marketing teams focused on visibility and demand generation.

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Problem

SEO Magic relied on manual LinkedIn outreach to drive awareness and sales. This approach created several bottlenecks:

• Outreach was time-intensive and difficult to scale
• Lead generation was inconsistent
• Follow-ups were missed due to limited bandwidth
• Founders spent time prospecting instead of building product

They needed a systemized way to generate demand without adding operational load.

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System Built

Omni implemented a LinkedIn-first outbound automation system designed to maximize efficiency while maintaining personalization.

The system included:

• Personalized Outreach Sequences: AI-driven messaging aligned with SEO Magic’s brand voice
• Automated Lead Identification: Streamlined prospect discovery and outreach execution
• Follow-Up Infrastructure: Persistent, non-spam follow-ups to capture delayed intent
• Efficiency Optimization: Reduced manual effort while increasing daily outreach volume

The focus was sustainable outreach, not aggressive automation.

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Outcome

Within the first month, the system delivered measurable impact:

• 17 new qualified leads generated
• ~$18,000 in potential deal value identified
• Additional opportunities worth ~$2,200 uncovered through conversations
• ~$4,500 in pipeline maintained via follow-ups
• Significant time savings for the internal team

SEO Magic moved from manual prospecting to a scalable demand engine.

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Testimonial

“If I were to refer Omni to somebody, I would say: how much time do you like spending sifting through LinkedIn for people who may not be active?

I really like that it frees up my time and automates something I used to do manually — and it’s much more effective in one day than I ever was in a week.”

— Doug, SEO Magic

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Conclusion

This case highlights how focused LinkedIn automation can unlock demand without sacrificing quality. By replacing manual workflows with intelligent systems, Omni helped SEO Magic increase pipeline, reclaim time, and build momentum early.

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Disclosure

“Omni is a portfolio and partner company of Grow Big Ventures. Omni provides fulfillment services for certain engagements and is owned and operated by the GBV team.”

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